END THE ACT.
Take off the mask and get the YOU that you market on the outside congruent with the YOU on the inside.
Clarify the YOU to yourself first, get it solid in your mind and then communicate out from there. If you don’t you will not persuade anyone just as you have not persuaded yourself enough to follow you.
Without a solid foundation of a defined purpose, consistently working your daily mission and casting the vision of where you are going, you will communicate your inner confusion.
A CONFUSED MIND SAYS NO.
When you have questions in your mind about what gives you the right to charge what you charge, who can I really serve best, what specifically is it that I do, what is my most valuable magic, how do I enjoy delivering my result the most, what is the most elegant way to help others create that result in their lives or do I even want to do this, everyone will sense it. Something seems off to them because something is off in you.
Your external communication is merely an amplifier of the inner energy.
The 7-38-55 Rule of Personal Communication states
7% are the words you say
38% are your voice and tone
55% is your body language
AND as I have been training since 2012, there is yet an underlying carrier frequency to all of this.
Intention rules all.
An actor given the perfect, million-dollar sales script to recite will still be seen as an actor speaking a script.
It is only when YOU fully embody YOUR message and it is congruent with your core, with your actions, and with your SOUL that people will believe you.
THEY BELIEVE YOU BECAUSE THE ACT IS OVER.
This is when your “marketing” becomes speaking your truth clearly and openly and sharing that message with more and more people.
If you feel you are not 100% congruent with who you are and what you communicate, work on this first.
Matthew J Peters
Video Marketing & Communication Strategist
P.S. When you are ready to get clear and focused to the point where you attract the very best prospects and partners, visit asynd.net/call to book a courtesy 15 minute communication strategy call with us.